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S8E23 - The Risk in the Asterisk: Fine Print & Advertising Disclaimers

S8E23 - The Risk in the Asterisk: Fine Print & Advertising Disclaimers

Season 8 Episode 23 Published 6 years, 7 months ago
Description

This week, we unpack the nuanced world of Advertising Disclaimers. We’ll look at the most absurd product disclaimers of all time, why a shocking disclaimer on a brand of Lays chips sparked a 50% drop in sales and the Presidential attack ads that changed political disclaimers forever. It really puts the “risk” in asterisk. Hope you’ll join us. 


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