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S9E09 - Search Parties: The Relentless Hunt For New Customers
Season 9
Episode 9
Published 5 years, 10 months ago
Description
This week, we explore the surprising ideas companies use to attract new customers. Like “Finger Lickin’ Good” nail polish from KFC. Or NASCAR’s partnership with Harlequin romance novels. The search for new customers is endless. And the resulting marketing is endlessly fascinating.
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