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Loyalty: Incentivising your loyal customers to refer new customers with ReferralCandy's Raúl Galera
Episode 68
Published 4 years, 3 months ago
Description
Raul’s spent the last five years at ReferralCandy helping eCommerce brands turn the loyalty they’ve built with their existing customers into a new customer acquisition channel!
Loyalty marketing isn’t just about customer retention – there’s also a LOT to be gained from encouraging your loyal customers to bring in new customers… so in this episode, we’re getting into referrals. What a good referral program looks like when you should set one up, and what incentives to use - plus a few more bits and pieces too!
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Episode sponsored by Klaviyo
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