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Pharmaceutical Executive Daily: Direct-To-Consumer Trends

Pharmaceutical Executive Daily: Direct-To-Consumer Trends

Published 7 months ago
Description
In today’s Pharmaceutical Executive Daily, we cover Takeda’s new multi-year research collaboration with Nabla Bio, how tariff and pricing pressures are driving pharma toward direct-to-consumer strategies, and reports of AstraZeneca reaching an agreement with the Trump administration.
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