With the buzz around baseball and the MLB playoffs reaching a fever pitch in British Columbia over the next few weeks as the Blue Jays and Mariners meet in the ALCS for the first time ever, this week's Sport Market Pitch is a business proposal aimed at taking the MLB to another level, and it may be time to tweak the way the game is marketed before making any more alterations to the rulebook or playoff formatting.
Published on 1 month ago
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