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25. DIY Tools to Optimize and Manage Your WordPress Site with David Vogelpohl
Description
David Vogelpohl is the VP of Web Strategy at WP Engine, a premium-managed WordPress host that is designed for speed and reliability. He is an expert in hosting, online marketing, and WordPress and he's been working in the online marketing space for 20 years. You can find David on Twitter @davidvmc.
EPISODE
While most people rely on a developer, David Vogelpohl believes that DIY website solutions provide everyone the opportunity to take on their website needs. From plugins, to finding a hosting solution package that can't be beat, many businesses and professionals are taking a hands on approach to website updates and advertising, and in turn, making more while paying out less.
We Discuss:
- The best plugins for SEO, website speed, generating revenue, and more.
- How to nurture your leads through email marketing, and close the sale.
- Website protection, correctly updating your plugins and backing up your site.
- The difference in the hosting options that are available, and why a dedicated host can benefit you.
For complete shownotes and more, please head over to www.marketingspeak.com/davidvogelpohl
LINKS & RESOURCES MENTIONED
Jared Spool on Marketing Speak
STEP UP YOUR MARKETING GAME!
- Always A/B test new ideas. Just because you think something will work better doesn't always mean that is what our customers want, get the numbers before making