Episode Details

What do you get when you combine customer feedback cards, a phone hotline, and a free newsletter? You get Nintendo Power Magazine, the must-have companion to the NES.

But this magazine did more than just help us beat Zelda 2. It also served as a strategic form of marketing to not only advertise upcoming games but also gather invaluable customer insights in the process. Today, it's the story of Nintendo Power Magazine, its origins, incredible success, and long-lasting legacy.

Bonus 1980s Content: Patreon.com/80s