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The California Raisins: The Grapes of Cash

Published 2 years, 7 months ago
Description

Well, that sure escalated quickly... What started out as a new marketing campaign to sell more dried fruit, quickly grew into a bona fide pop culture phenomenon.

This is the story of The California Raisins, the Claymation hit from the 80s that not only sold a lot of raisins but became a moneymaking sensation in the process. Toys, albums, and TV specials: let's look back at how The California Raisins quickly cemented themselves as a huge part of the 1980s.

Bonus 1980s content: Patreon.com/80s

 

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