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Melissa Hartwig - The Whole30 Origin Story


Episode 229


Melissa Hartwig (@melissa_hartwig) is a four-time New York Times bestselling author and co-creator of the original Whole30 program. She's a Certified Sports Nutritionist who specializes in helping people change their relationship with food and create life-long, healthy habits.

Melissa enjoys kettlebell training, yoga, hiking, solo traveling, and riding her motorcycle. She lives in Salt Lake City, UT.

In this episode, we discuss:

  • Escaping from her life with drugs
  • The gym kinda saved Melissa's life
  • Blogging... the early years
  • Whole30's origin story
  • Using food like a drug
  • Do you have an emotional relationship with food?
  • What makes Whole30 different from other dietary approaches?
  • Not combining Whole30 approved ingredients to make hyperpalatable foods
  • The organic growth of the Whole30 community
  • The most important part of Melissa's job
  • Having a vision from the very beginning
  • Foods to avoid on Whole30
  • Whole30 teaches you what foods work for you... on an individual basis
  • The Autoimmune Protocol (AIP) vs. Whole30
  • Melissa hikes more than anybody she knows
  • Are you "paying yourself" first?
  • Don't get stuck on the saddest ferris wheel, of all time
  • Teaming up to do Whole30 with family or other groups
  • Are you hanging out with the right people?
  • How to make new connections as a grown up

Show sponsors:

Thrive Market <== Get your membership for as low as $5 a month & receive $20 in shopping credit with a 1 year membership (US only)

Raw Elements <== 10% off all Raw Elements products - Apply the code TUHP at checkout (free shipping over $100)

Perfect Keto <== 20% off all Perfect Keto products and they ship worldwide (free shipping in the US)

Sunwarrior <== 20% off all Sunwarrior products & free shipping over $50 (US only)

Related links:

Melissa Hartwig & Dallas Hartwig - The Whole30 (book)

Melissa Hartwig & Dallas Hartwig - It Starts With Food (book)

Melissa Hartwig - Food Freedom Forever (book)

Melissa Hartwig - The Whole30 Cookbook

Melissa Hartwig - The Whole30 Fast & Easy Cookbook

Melissa Hartwig - The Whole30 Day by Day (book)

Whole30 website

Follow Melissa on Instagram

The 44-year-old co-founder of cult diet Whole30 was once a drug addict — here's how she found huge success (CNBC blog post)

Listen to Gretchen Rubin previously on TUHP (


Published on 7 years, 8 months ago






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