Episode Details

This story was originally published on HackerNoon at: https://hackernoon.com/maximizing-event-roi-with-engagement-organization-software-in-the-room.
In The Room helps event organizers track real-time attendee engagement, uncover hidden revenue, and boost ROI with actionable data and monetization insights.
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In The Room, founded by Bill Allen, Blaze Faillaci, and Taylor Harry, boosts event ROI by tracking real-time attendee engagement and identifying “invisible disengagement.” Used at events like Funnel Hacking Live, it uncovered $2.8M in missed sales by re-targeting absent attendees. With live tracking, lead capture, and actionable insights, the platform is reshaping event monetization strategies.