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Frederic Lamarche, Founder and Managing Director, ASConsulting. How important is service and customer experience in African aviation?

Season 1 Episode 33 Published 7 years, 5 months ago
Description

This episode was recorded on location in Rabat, Morocco on the sidelines of the AFRAA 50th AGA.

Frederic and I discuss how there is a need for adaptation when entering or operating in the African market and how customer experience differentiation can make the difference for African airlines, without it costing a fortune.

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