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Revisiting '100 things a planner should know'

Episode 377 Published 8 months, 3 weeks ago
Description
100 things a planner should know' has been a strategist's field manual for years. Its author, Charles Wigley, joins WARC's David Tiltman to discuss some of that advice, how he applied it in his own career – and what it means in the current industry climate.
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