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Interview with Jeni Britton Bauer: Ice Cream Social Movement
Description
Jeni Britton Bauer is the founder and chief creative officer behind Jeni's Splendid Ice Creams. She's also an inspiring creative and an eclectic entrepreneur. How does ice cream become a social movement—and what type of leadership is needed when, inevitably, challenges arise? This interview was recorded at Jason Barger's annual leadership event, Thermostat Cultures Live, in front of an audience of CEOs, HR execs, managers and anyone looking for inspiration.
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