Episode Details
Back to EpisodesBig Tech's continued dominance defines 2025 ad spend
Episode 376
Published 8 months, 3 weeks ago
Description
The Amazon/Alphabet/Meta triopoly is on track to record real growth of 89.1% between 2020 and the end of 2027, almost five times faster than all other media owners combined, according to WARC's Q3 2025 global forecast. WARC's James McDonald and Alex Brownsell crunch the numbers.