Podcast Episode Details

"Double your fee without drawing more" say whaaat!?

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Season 12 Episode 3

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First things first, DOORS CLOSE TONIGHT! We start on Monday.

https://www.thegoodshipillustration.com/business 

Be lovely to see you in there. 

Psssst, this is the lowest the price will ever be, and we're not opening the doors again until September 2026. 

🚢🚢🚢

Right. Podcast shownotes. 

Yes. Where were we?

Here's a very quick lesson on copyright and licensing before you listen to this episode 🤓

Copyright = you own the work.
Licence = permission your client buys to use the work in specific ways (where, how long, which media, exclusive or not).

Ok, lesson's over. Thanks for coming. 

If you'd like to earn more without drawing more, then keep your copyright, license the usage, and price it properly. 

It's juicy, not boring. We promise!

Timestamps, if you want to skip ahead to a certain bit

• 00:00 Why giving away copyright is a no-go
• 01:00 Licence basics you can actually use
• 02:30 Picture books: advances, royalties, reversions
• 04:30 Foreign rights & special sales (how the money flows)
• 06:30 Trust, statements, and chasing missing royalties
• 07:30 Licensing agents & exclusivity windows
• 09:00 Advertising uses: above/below the line (cost jumps)
• 10:30 Building a simple “menu” clients can pick from
• 12:00 Case study: the map that earned double via licensing
• 14:00 Live illustration: online use vs print/murals
• 16:30 Excluding branding/merch in your standard licence
• 18:00 Merch options: flat fee vs % royalty
• 20:00 Originals, ownership, and cautionary tales
• 22:00 Why this stuff makes your work pay better

Come and say hello!

✏️ @thegoodshipillustration
🌏 www.thegoodshipillustration.com

p.s. We love answering your illustration questions. Click here to submit your question for The Good Ship Illustration Podcast 🎙

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Published on 1 month, 1 week ago