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Technical SEO Study: Website Speed / Content Delivery Network (CDN) / Content Management System (CMS) = Why Is My Website Slow?
Description
Technical SEO Study with Favour Obasi-Ike: Website Speed / Content Delivery Network (CDN) / Content Management System (CMS) = Why Is My Website Slow?| Get exclusive SEO newsletters in your inbox.
Technical SEO is a major common issue for websites causing them to start loading slowly. We discuss that slow speeds are often caused by poor hosting platforms lacking sufficient bandwidth and uncompressed media, particularly images and videos.
Crucially, we emphasize the importance of acquiring and maintaining intellectual property ownership, including the domain and C panel (Control Panel) access, to prevent developers from holding site information hostage.
Additionally, the conversation highlights technical aspects like utilizing a Content Delivery Network (CDN), compressing files using tools like compressor.io, and employing proper image file types and alt text for improved search engine optimization.
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Answer Key
1. What is "Technical SEO"? Technical SEO, or "technical search engine (everywhere) optimization," refers to the technical methods used to ensure a brand or business shows up on web servers and desired websites, typically in the form of a link. It involves optimizing the underlying infrastructure of a website to improve its visibility and performance in search results.
2. Identify and explain the two primary factors discussed that cause a website to load slowly. The two primary factors are the hosting platform and the presence of numerous uncompressed images. A poor hosting platform may have insufficient bandwidth or be an overloaded shared server, while large, uncompressed image files significantly increase the amount of data a user must download, slowing the entire loading process.
3. What is a "high bounce rate," and how does it relate to a website's performance? A high bounce rate occurs when a visitor comes to a website and leaves quickly without interacting further. This is often caused by slow loading times, as users lack the patience to wait for content; another website might provide the same information three seconds faster, which is enough to make a user leave.
4. Define what a Content Delivery Network (CDN) is and name the two types of servers that comprise its network. A CDN, or Content Delivery Network, is a system that stands between a website's hosting (the origin) and the end-user. It caches and compresses website files, like images, across multiple geographic locations to deliver them to users more quic