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Insight Special: How 1 in 10 shoppers drive 1 in 4 returns
Description
Serial returners are a small group of shoppers making a big impact – just one in 10 consumers account for a quarter of all online returns in the UK. In this Thought Leadership Insight Special, we unpack Retail Economics and ZigZag's latest benchmark report on returns, exploring who these shoppers are, how behaviours like bracketing and wardrobing are reshaping retail, and what it costs retailers.
Read the full report here: https://www.zigzag.global/reports/annual-shopper-research#report
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