Episode Details

Lisa Ryan: Hey, it's Lisa Ryan. Welcome to the Manufacturers' Network Podcast. My guest today is Bryce Austin. Bryce started his technology career on a Commodore 64 computer and a cassette tape drive. Today, he is a leading voice on technology and cyber security. Bryce holds a CSM certification and is an internationally recognized professional speaker. In addition, Bryce has first-hand experience of what happens during a cyber security crisis, as it did to Target due to their 2013-2014 data breach.

In his free time, Bryce is a high-speed car driver and coach. He's driven cars from a 65 horsepower mini Cooper to a 650 horsepower Porsche 911 turbo. He has had over 100 students, none of whom have died while under his instruction. So, Bryce, welcome to the show.

Bryce Austin: Thank you so much, Lisa.

Lisa Ryan: Please share with us a bit about your background. You went from car racing and coaching to cybersecurity.

Bryce Austin: There are many twists and turns that a career takes. I thought I would be a Ph.D. chemist, and after a couple of years of Grad school, I decided I didn't want to be a Ph.D. chemist. I went into technology for fun. I had done consulting for years and ended up in the payroll space. Payroll is the right target for cybercriminals. Think about what payroll does for free for your company. You take a big pot of money, and you move it into a bunch of small pots. If a criminal can get in there, make up a janitor. See how long it takes someone to notice.

Wait till one of these law firms runs their quarterly bonus. They run it for eight bazillion dollars and change all of the bank accounts to yours and never be seen from again. These were not theoretical issues we were dealing with. This was the real world. I did that for a small company for a few years, and then for Wells Fargo, I was the CIO of their payroll division for eight years.

I went over to Target, just in time for the breach. That was a significant transition in my career, so I decided to go off and start my own company, helping others understand these cyber security risks so that they can make good conscious decisions about them.

Lisa Ryan: Well, and 2013-2014 is when we started hearing a lot about these breaches, wasn't it? Why did it all of a sudden become such a forefront topic?

Bryce Austin: Well, it started hitting people like you. Before that, there was the Stuxnet attack where the US and the Israelis allegedly went after the Iranian nuclear centrifuges. That was 2010 - it's been going on for a long time. I think Target was the first large-scale breach that most of the world knew about, and a large section of the US was impacted by it. We had Home Depot, and then we had a whole bunch of others that went down. A few years later, we had Equifax, and essentially every American taxpayer had most of their sensitive information siphoned off. Now it's being used to trick us into doing things that we shouldn't be doing.

Lisa Ryan: It sounds like to back in the day, it was the cybercrime, where they got all of the information so that they could attack, but now, it seems that they're taking it, the next step further with this ransomware. Now, they are not only stealing your information, but they are also shutting you down. With this crime hitting companies left and right, what happened?

Bryce Austin: Sure, well, some companies have valuable data on the black market on the dark Web. If you are an Equifax, they don't need to shut you down to profit from you if you're a healthcare company. They can steal that data and resell it the same thing. That happened with the manufacturers' network podcast, Target, and the credit card numbers. For most of us, though, particularly in the manufacturing industry, there isn't a treasure trove of easily sellable data that we have.