Episode Details
Back to EpisodesLessons from ecosystem brands
Episode 373
Published 1 year, 1 month ago
Description
What do Apple, Disney and Pedigree have in common? They're all ecosystem brands. WARC's Anna Hamill and Catherine Driscoll discuss insights from The WARC Guide on how build a successful ecosystem brand, or partner with one. For 40 years, WARC has been providing the marketing industry with
rigorous, unbiased evidence and expert effectiveness guidance. The WARC
Podcast publishes a new episode every Tuesday and Thursday.
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