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EP 436: 3 Mistakes Most Advertisers Make When Using Meta's AI Tools
Published 9 months, 1 week ago
Description
AI and Advantage+ are powerful but many advertisers make big mistakes when them that may cost time and money. Today, I share the three most common (and potentially costly) mistakes advertisers make when they hand over too much control to Meta's AI, plus practical fixes you can deploy today.
I am pro-AI and pro-Advantage+, but ONLY when you remain the pilot and don't give up too much control!
Website: https://philgrahamdigital.com