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TELUS x Agrii: The Digital Backbone of Modern Farming
Season 5 Episode 10
Today we ask, can a farmer have too much data? As on-farm challenges grow, how can data become vital to farm businesses and what new tools are available? To help us explore these questions, we are joined by Ben Hatton from TELUS, and Sam Fordham from RHIZA Digital.
- Data Overload or Opportunity?
The episode explores whether farmers can have too much data and how to make it meaningful for decision-making. - TELUS Partnership for Smarter Farming
Agrii and TELUS are working together to deliver cloud-based crop management tools that streamline data sharing and reduce manual entry. - Evolving Data Demands
Farmers face growing pressure to provide detailed crop data for traceability, carbon footprint, and biodiversity - especially in broadacre crops. - AI, Drones & Automation
Emerging technologies like Skippy Scout drones and AI are enabling real-time data collection and smarter farm operations. - Top Tips for Growers
Experts advise mapping out what “good” looks like for your farm, then using data and tech to support that vision - starting with simple conversations and trusted tools.
Find out more at telus.com/CropManagement or email farmplansales@telusagcg.com to discuss your farm’s needs.
Tony Smith is the host of Tramlines. Based in the South West and from a farming background, he graduated with a B.Sc (Hons) in Agriculture. He spent many years working in the farming industry before moving into a career as a presenter. Tony has hosted Tramlines for the past five seasons.
Published on 4 hours ago