Episode Details

 Business strategist and bestselling author Seth Godin joins Fiona Killackey to explore the power of agency, creativity, and professional consistency in today's AI-driven world. In this compelling conversation, Seth shares why we waste our freedom waiting for instructions and how to embrace the responsibility that comes with choice.

Key themes covered: 

• AI as a creative tool - Why creatives should master AI tools like ChatGPT and Midjourney rather than hide from them 
• Professional boundaries - The difference between being vulnerable with friends versus maintaining professional promises 
• Strategic decision-making - How to identify when you're in a productive "dip" versus a dead-end "cul-de-sac" 
• Building authority - Why consistency and showing up professionally matters more than authenticity at work 
• The future of creativity - How AI will either work for you or you'll work for AI

A masterclass in strategic thinking for entrepreneurs and creatives navigating change.

A massive thank you to our sponsor and our fave AI tool, Poppy AI. Use FIONA at checkout for a discount 

Connect with Seth Godin

• Seth's Blog 
• The Mentor Deck Bundle 

Connect with My Daily Business:

• Instagram: @mydailybusiness_
• TikTok: @mydailybusiness
• Email: hello@mydailybusiness.com
• Website: mydailybusiness.com

Resources mentioned:

• Join our AI Chat Group for small business owners
• Group Coaching 
• My Daily Business courses - mydailybusiness.com/courses

Special thanks to HoneyBook for sponsoring this podcast. HoneyBook helps independent businesses manage everything from enquiries and contracts to invoices and payments, all in one place. Use this link and code FIONA to receive 30% off until the end of September 2026.

Want to get your #smallbusiness sorted in 2026/ 27? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.

Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discou