Episode Details

The plastic straw ban was meant to be a win for the environment—but why did it fail? In this video, we break down what went wrong, why people resisted, and what behavioral science teaches us about designing better conservation campaigns. 🌊🚯

We’ll explore:

✅ Why plastic straws became a target for bans

✅ The backlash and why some people rebelled against the ban

✅ How psychological and behavior change theories explain resistance

✅ Smarter ways to design future conservation efforts that actually work

If we want to protect the ocean from plastic pollution, we need to rethink our approach. Watch to learn how we can move beyond bans and create real, lasting change!