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Podcasting in Asia; plus Podhome's new podcast app
Description
Jakarta sets the stage for an exploration of Asia's unique podcast landscape, where innovative approaches to monetization and content distribution reflect the region's diverse markets and consumer behaviors.
• Ron Baetiong from Podcast Network Asia leverages Spotify's Open Access with local payment systems like GCash for their audio drama platform
• Japanese podcast consumption differs significantly from Western markets, with YouTube as the top platform for podcast listening
• BBC announces "Asia Specific," a new podcast examining global stories through an Asian lens
Plus...
• Blubrry announces first price increase in 20 years, raising questions about sustainable podcast hosting models
• Buzzsprout data shows Spotify usage dropping 3.1% year-on-year, while Apple Podcasts remains dominant at 37.1%
• PodHome launches their own podcast app after a year of development, focused on discovery and modern features
• Top reasons listeners abandon podcasts include content being boring and shows starting with too much meaningless chat.
Richard Oring, from New Century Financial Group in Princeton, New Jersey, discusses...
Listen on: Apple Podcasts
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