Season 1 Episode 63
In this episode of None of Your Business, Michael and Ushy sit down with Yaakov Langer one of the most influential voices in Jewish media and the creative force behind Living Lchaim, Kosher Money, and Inspiration for the Nation. Yaakov shares his journey from Flatbush to building a media empire, the challenges and rewards of podcasting, the importance of staying true to your mission, and the power of storytelling in the Jewish community. The conversation covers everything from the business of content creation, handling criticism, and the value of authenticity, to the lighter side of superhero fandom and the best pizza in Brooklyn. Plus, practical advice for aspiring podcasters and a candid look at the future of Jewish digital content.
00:00 - Introduction & Yaakov Langer’s YouTube Journey
00:21 - Welcome Back: Hosts and Guest Intros
01:40 - Becoming the Biggest Jewish YouTube Channel
05:41 - Handling Fame and Audience Reactions
09:15 - Dealing with Hate and Antisemitism Online
13:48 - Yaakov’s Upbringing and Early Influences
18:00 - The Start of Content Creation: WhatsApp to Podcasts
22:00 - Building a Brand and Making a Living
27:00 - The Meaningful People Podcast Era
32:00 - Splitting Up and Starting New Shows
36:00 - The Power of Niche and Podcast Growth
41:00 - Inspiration, Impact, and Favorite Guests
46:00 - Monetization, Sponsors, and Staying Authentic
51:00 - Podcasting Challenges & Audience Feedback
56:00 - Advice for Aspiring Podcasters
59:00 - Guest Recommendations & Networking
1:03:00 - Reflections, Critiques, and Closing Thoughts
1:06:00 - Wrap Up & Final Messages
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