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Why Hitting $1M Won’t Save Your Agency (and What Will) With Justin Rashidi | Ep#832


Season 83 Episode 832


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Are you an agency owner chasing the $1 million mark, believing that milestone will finally transform your business? Today’s featured guest once felt the same way—until he got there and discovered it was all a myth. Hitting seven figures looked like success on paper, but behind the scenes he was burning himself out just to keep things afloat. In this episode, he reveals the processes that helped him escape no man’s land, the critical lessons he learned about hiring, and the one thing he would do differently if he had the chance to start over.

Justin Rashidi is the CEO and co-founder of SeedX, where he leads data-driven marketing strategy and operations. Justin never planned to start an agency, but what started as a tutoring gig in New York soon turned into a full-blown business. After getting past some common agency growth hurdles, he’ll share what he’s learned on overcoming no man’s land, hiring, why he thinks like a SaaS founder when it comes to running his agency, and more.

In this episode, we’ll discuss:

  • Don’t fall for the million-dollar myth.

  • Why growing fast was a problem and how he would change it.

  • Hiring? Don’t go for the entrepreneur type.

  • Getting beyond ‘no man’s land’.

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Sponsors and Resources

E2M Solutions: Today's episode of the Smart Agency Masterclass is sponsored by E2M Solutions, a web design, and development agency that has provided white-label services for the past 10 years to agencies all over the world. Check out e2msolutions.com/smartagency and get 10% off for the first three months of service.

When “The Side Thing” Has the Potential to Become a Growing Business

Justin grew up in a family where being a doctor, lawyer, or engineer was the gold standard. Entrepreneurship wasn’t even on his radar. After moving to New York and starting a tutoring company, he realized business was way more fun than he expected. That small company eventually led him into freelancing—websites, marketing, whatever clients needed.

The real turning point came when he and his now-wife recognized that the “side thing” they kept ignoring was actually worth building. Instead of just coasting from project to project, they doubled down and started turning Seedex into a functional, growing organization.

The Million-Dollar Myth

Hitting the million-dollar mark sounds like the dream milestone for agency owners. Justin admits he thought so too… until he actually got there three years into the business. In reality, it was one of the hardest stages of growth.

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Published on 5 days, 20 hours ago






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