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Episode 161: Monthly Giving Made Easy: Invite, Incentivize, Automate
Description
Most nonprofits start every month from scratch—new appeals, new campaigns, new stress. But it doesn’t have to be that way. In this episode of The Million Dollar Nonprofit, Tom Kelly shows you how to build a Recurring Giving Stack—a layered system that locks in predictable revenue and grows automatically.
Using the framework Invite. Incentivize. Automate., you’ll learn how to make monthly giving the natural choice, create perks that make donors feel like insiders, and use automation to turn one-time gifts into lifelong support. With real examples and plug-and-play AI prompts, this episode gives you everything you need to build a donor flywheel that runs itself.
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