This is your The Woman's Career Podcast podcast.
Welcome back to The Woman’s Career Podcast. Today we’re diving right into a topic that is both essential and, for many, a little intimidating: how to network effectively, no matter if you’re energized by a bustling room or prefer more thoughtful, one-on-one conversations. In fact, according to research by the WomenTech Network, a staggering 80% of women leaders attribute their career advancement to strategic networking. So if you’ve ever wondered how to make the right connections—while staying authentic to who you are—you’re in exactly the right place.
Let’s be clear: networking isn’t just about collecting business cards or growing a massive LinkedIn following. Deborah Gray, professor at Central Michigan University, reminds us that real networking is about building relationships that matter, whether those are with colleagues, industry leaders, or people you meet at your next community event. These relationships give you access to opportunities, help you learn, and, perhaps most importantly, allow you to support others on their journeys too.
Now, extroverts might find it easier to jump right in at professional conferences or networking events. If that’s you, use your natural energy, but be strategic. Know who will be there in advance, set clear goals about what you want to achieve, and remember that the most effective connections happen when we’re truly listening, not just speaking. Make it a point to offer value first—share your insight, suggest resources, or connect people with similar interests. According to executive coach Dana Theus, specific asks are far more powerful than general requests. So, instead of the blanket “let me know if you ever hear of a job,” ask for introductions to a person working in your target field or for advice on a particular project.
But what about those who feel drained by large groups or forced socializing? If you’re an introvert, remember that some of the most powerful connections happen in quieter, more genuine settings. Seek out small group meetups, follow up with a thoughtful message after online webinars, or volunteer for cross-team projects to naturally grow your network. Virtual networking can be a game changer too. Send a short, sincere note to a leader whose work you admire asking for fifteen minutes of their insight or get involved in professional groups like the WomenTech Network. Even if those first few messages make your heart race, know that countless influential women have forged connections—and careers—through those initial leaps.
Don’t forget the value of mentorship, which is still vastly underutilized. Less than a third of women leaders have a mentor, even though those who do are much more likely to secure promotions or leadership roles. If you haven’t found a mentor yet, start by identifying potential candidates in your network or looking into structured mentoring programs. And as you advance, become a mentor yourself. The cycle of supporting and championing other women is how we move entire organizations—and industries—forward.
So whether you’re energized by crowds or thrive in smaller circles, the keys to successful networking are preparation, generosity, specificity, and follow-through. Give before you ask. Stay clear about what you need but always offer value in return. And above all, remember, you deserve a seat at every table you seek.
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Published on 3 days, 17 hours ago
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