Episode Details

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📲 Think your law firm’s website is enough to get found by ChatGPT? Think again. In this Part 2 conversation, Danny Decker and Dylan Stebbins break down the real mechanics behind how AI platforms like ChatGPT, Grok, and Gemini choose which lawyers to recommend — and why your firm might be invisible. From Reddit signals and schema markup to the exact content format ChatGPT favors, this episode is a roadmap to becoming discoverable in the AI age.

📌 Key Takeaways

• ChatGPT pulls heavily from Reddit, review sites, and blogs — not just your homepage.
• Content format matters: conversational questions and executive summaries beat keyword stuffing.
• Schema, site speed, and consistent contact info are make-or-break factors for AI visibility.

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