Episode Details

In this episode of Career Coaching Secrets, host Kevin speaks with coach Shawn Michael about his remarkable journey—a "take two" on his coaching career. After a first attempt was sidelined by imposter syndrome and the arrival of his son, Shawn was called back to his purpose in 2023 with a renewed sense of mission.

Shawn's audacious goal is to reduce male suicide by 1% by helping successful, mid-level to C-level men who are unfulfilled on the inside. This mission is deeply personal, born from his own past struggles. He discusses his primary marketing strategy, which revolves around consistent content creation—specifically, his daily podcast, "Daily Power Boost," and a weekly LinkedIn live show. He acknowledges the challenge of attracting clients who aren't actively searching for a coach but believes that showing up consistently, even when it feels like "yelling into a cave," is the key to building trust and impact.

He shares his dreams of building a business that allows for more time with his family and travel. His best investments were the Robbins-Madanes training and a Mindvalley conference, while his worst was an impersonal "10K months" program. Shawn's final advice to other coaches is to get out there and build relationships from day one, driven by a "pit bull mindset" of relentless determination.

Connect with Shawn Michael

• Website: https://realmasteryhub.com/
• Community: https://shawnmichael.link/
• Podcast: https://successblueprintconsulting.com/daily-power-boost
• LinkedIn: https://www.linkedin.com/in/coachinguatemala

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