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Networking Your Way: Authentic Connections, Empowered Careers
This is your The Woman's Career Podcast podcast.
Published on 1 week, 3 days ago
Welcome to The Woman’s Career Podcast. I’m so glad you’re here. Today, let’s get straight to one of the most powerful—yet sometimes daunting—career tools: networking, and how to do it effectively, for everyone from the bold extrovert to the quietest introvert.
Networking isn’t just about swapping business cards or connecting on LinkedIn. At its core, it’s about building meaningful relationships that can truly move your career forward. According to Deborah Gray, a professor of marketing at Central Michigan University, building a network is about forming real, lasting connections—not simply collecting contacts. Let’s make this process supportive, authentic, and yes, empowering for women in every stage of their career.
No matter your personality, preparation is key. If you’re heading to a conference or a virtual event, one of the best things you can do is prepare your elevator pitch—a short, memorable way of introducing yourself that highlights what you do and what you care about. Having a few conversation starters in your back pocket goes a long way, especially for introverts. Think simple: ask someone about their favorite project, or what they love most about their work. These openers help steer the conversation toward genuine interests rather than awkward small talk.
For introverts who prefer deeper one-on-one conversations over big crowds, arrange coffee chats or set up short virtual meetings. Join groups or organizations where you can build connections over shared activities or interests instead of forced, impersonal mixers. Deborah Gray recommends leveraging the shared activities principle: volunteering for a project or joining a book club can be a great way to connect with people who have similar passions, making networking feel more natural.
Now, if you're an extrovert, use your energy to your advantage by initiating conversations and introducing yourself to new faces at events. But remember, networking isn’t just about expanding your circle as widely as possible—it’s about building depth. Take the initiative, yes, but invest in maintaining those connections. Follow up with a quick thank you note or share articles and updates you think might be relevant for their work.
Regardless of your style, the follow-up is where so much magic happens. Collect contact information, and keep a simple record of your network—maybe a spreadsheet or notes on LinkedIn. Reach out periodically to touch base—not always to ask for something, but just to check in, celebrate their wins, or offer your help.
Another key aspect that often goes overlooked is the power of women’s networks. Research from DDI and Harvard Business Review shows that women who join or create inner circles with other women get prime access to support, job leads, and advice tailored to their experiences. So, lean into women’s professional groups, mentoring relationships, and affinity groups. These spaces often provide the empathy and encouragement needed to thrive.
Think about networking as a two-way street. Good networking thrives on generosity—connect people with opportunities, share your insights, and lift others as you climb. Everyone, especially women of color and those from marginalized communities, can benefit from inclusive and supportive networks. When you focus on building a bigger pie for everyone, the entire community moves forward.
Let’s recap: be prepared, play to your strengths as an introvert or extrovert, follow up meaningfully, and seek out spaces where women support women. Your network will become not only a career asset but a source of real empowerment.
Thank you for tuning in to The Woman’s Career Podcast. Don’t forget to subscribe so you never miss an episode. This has been a quiet please production, for more check out quiet please dot ai.
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