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Warby Parker Kills Its Signature Home Try-On Program - What This Means for Growth | Fast Five Shorts
Published 7 months, 2 weeks ago
Description
Warby Parker is ending its iconic Home Try-On program by year-end, citing that most customers now live within 30 minutes of a store. Sponsored by the A&M Consumer and Retail Group, Mirakl, Ocampo Capital, Infios, and Quorso.
Chris and Anne analyze what this cost-cutting move signals about Warby's growth challenges and whether the Target partnership can fill the gap.
For the full episode head here: youtu.be/wKzV_5mqg64
Topics: Warby Parker strategy, home try-on program, eyewear retail, store expansion
#WarbyParker #eyewear #retail #directtoconsumer #strategy