Episode Details
Back to Episodes
Burn the Ships: Bankruptcy, Comebacks & Building LeadHackers ft. Alex Machuca
Season 2
Episode 30
Published 9 months, 2 weeks ago
Description
In this episode of Coffeez for Closers, we sit down with Alex Machuca—founder of LeadHackers, branding advisor, and proof that true builders never stop building.
From scaling a startup to $500K/month… to bankruptcy… to calling every single customer and rebuilding trust from scratch—Alex’s story is a masterclass in grit, integrity, and relentlessness.
We talk about:
• Losing it all—and why he owned it anyway
• Rebuilding from $2,000 and a $2K course
• Working 18-hour days and loving every second
• Imposter syndrome in the big leagues
• Why delegation saved his business
• Lead gen, brand building, and being a first-time father
One of the rawest, realest convos yet—with a builder who refuses to quit.
Our Sponsors:
* Check out TruDiagnostic and use my code COFFEEZ for a great deal: https://www.trudiagnostic.com
Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy