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🎥 Juniper Square's Alex Robinson - "high tech and high service," balancing AI with the human element in fund administration
Welcome back to the Alt Goes Mainstream podcast.
Today’s episode dives into what the future of fund administration could look like with a tech-forward approach and the application of AI.
We sat down with Juniper Square CEO and Co-Founder Alex Robinson to discuss how and why they’ve built a digital first fund administrator for private markets, starting with real estate and since expanding into other asset classes.
Fresh off of a $130M Series D fundraise led by Ribbit Capital, Juniper Square has expanded globally, into fund administration through its acquisition of Forstone, and has launched JunieAI to bring AI to fund administration.
Alex and I had a fascinating conversation. We discussed:
* Why Alex started Juniper Square and how his two entrepreneurial endeavors has informed how he’s built the firm.
* The problem Alex set out to solve by building Juniper Square.
* After dealing with FedEx’s to make investments, how he set out to build an investor experience that was digital.
* How AI will impact fund admin.
* Why every GP should have an AI agent according to Alex.
* Why Juniper Square decided to move from a technology firm to add fund administration capabilities in-house.
* Does AI benefit larger firms or smaller firms more?
Thanks Alex for coming on the Alt Goes Mainstream podcast to share your expertise and wisdom on fund administration and AI.
Clip #1: “It has to be right … always.”
Clip #2: “We want to be in the high-high quadrant. Very high technology. Very high service levels.”
Clip #3: Every area inside of the GP should have an AI agent that is part of the team.
A word from AGM podcast sponsor, Juniper Square
When was the last time things were easy for GPs?
Fundraising remains challenging, providing liquidity to investors is even harder—and broadly speaking, most GPs are underwater operationally.
It’s not about to get easier, either. Especially for managers vying for capital from the wealth channel. Sure, there’s increased demand from HNW and UNHW investors to gain private markets exposure…but managing their expectations for the investing experience is a whole different ballgame.
Reams of paper and a new KYC process every single time they subscribe to a fund? Brutal.
But what if committing capital to private equity, venture, and real estate funds was digital and seamless for investors — and scalable to manage for GPs?
Meet Juniper Square, the fund operations partner to over 2,000 private markets GPs worldwide.
Juniper Square gives GPs the connected software, data, and fund administration services needed for modern private markets. No matter how ambitious your next raise is, how many investors you manage, and how complex your investment vehicles are, Juniper Square empowers GPs to raise capital faster, reduce operational risk, and deliver a world-class investor experience.
And with JunieAI, Juniper Square's enterprise-grade AI built for private markets, GPs can truly and finally unlock the power of AI to work smarter, move faster, and focus on relationships and returns.
Scale your business, not your operational burdens and costs. Visit junipersq
Published on 6 days, 10 hours ago