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The LBX Show #41 - Dog Days of Summer, Association News, Google Ad tips, and more!
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Sponsored by Intercard!
On this week's episode of The LBX Show we share new industry association partnerships and market developments during the traditional summer slowdown of the dog days of August. Kevin Williams, Adam Pratt, and Chuck DeMonte join host Brandon Wiley to explore the latest FEC innovations and marketing strategies.
• Fun Across America releases episodes on Albatross, the world's largest indoor mini-golf course, as well as America's largest candy store
• IATP partners with ROLLER as preferred point-of-sale provider for members
• IAAPA announces collaborations with Licensing International and Study Academy USA for educational platforms
• Intercard forms partnerships with GateMaster Technologies and GoTab for integrated arcade operations
• TimeZone continues expansion with new locations in Indonesia and New Zealand
• Mexican cinema chain CineMex upgrading facilities with "cinetainment" components
• Fair Games opens second carnival-themed competitive socializing venue in London
• Kiddleton (owned by Genda) begins converting former NEN arcade locations
• VR entertainment sector sees expansion with Zero Latency, Sandbox VR, and Front Grid installations
• Resident Evil 2 Deadshot arcade game undergoes location testing in UK
• Fast and Furious Arcade being ported to home consoles despite still being in production
• Search campaigns deliver highest ROI for FEC Google Ads compared to other campaign types
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