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The Daily Dose #109 | From $80K Mistake to 25-Year Success: Kirstee Tells Goop Guys Story
Episode 109
Published 9 months, 1 week ago
Description
Most people would’ve quit after a product fail that cost them eighty grand.
Kirstee and Shane doubled down.
They went from mixing batches in their garage to running a national franchise with global distributors — all while building a business that works around life, not the other way around.
My big takeaways:
- Stubborn wins – grit beats “perfect” every time.
- Lifestyle > hustle – their model gives franchisees flexibility and profit.
- Community counts – they don’t just make money; they put it back into local causes.
- Cut the divide – Kirstee’s women-in-construction take is pure common sense: stop segregating, start collaborating.
This isn’t just a business story. It’s a masterclass in how to keep swinging when the scoreboard’s against you.
Check them out: https://goopguys.com/