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PODCAST | How to Drive Business Value through Data — Jackie Guan of Marriott Vacations Worldwide
Published 10 months ago
Description
In this episode, Jackie Guan, SVP, Global Data Analytics (CDAO) at Marriott Vacations Worldwide, joins Andy Gress of AMEND Consulting for a compelling conversation on aligning data strategy with real business impact.
Topics covered:
✅Why data alignment is an ongoing, strategic process
✅How to build a trustworthy data foundation for scale
✅Measuring analytics success through KPIs, A/B testing, and stakeholder feedback
✅The importance of cultural change and organizational education
MVW serves 700K+ owner families and operates in 90+ destinations — and data is central to its growth strategy. This episode offers insights for CDOs, analysts, and business leaders alike.
This is Part 1 of a 3-part series.
🎧 Listen now.