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Marketing With Purpose Kit: Creating a Purpose Platform for Content Marketing

Marketing With Purpose Kit: Creating a Purpose Platform for Content Marketing

Published 1 year, 2 months ago
Description

82% of consumers say they want brands to take a stand on values they care about, but only 43% believe brands actually deliver on that promise. (Source: Edelman Trust Barometer)


In this week’s Marketing With Purpose Kit from The Bliss Business Podcast, we explore what it really means to create a purpose platform for your content strategy, and how to shift from random acts of marketing to a brand narrative that resonates long-term.


🎙️ Hosted by Stephen Sakach, Ash Maher, and Tullio Siragusa

🎧 Produced by Tullio Siragusa


🧭 In this episode, we explore:


• What a “purpose platform” actually means and why it’s not a tech stack

• Why SEO-first strategies often miss the mark on emotional connection

• Real brand examples from Headspace, LEGO, and Red Bull

• The three ingredients to making your content unforgettable


This episode is a call to stop broadcasting and start relationship-building. When every piece of content aligns with a core belief, you don’t just inform—you transform.


🎧 Whether you’re a founder, strategist, or content leader, this one is packed with insight to help you build trust, not just traffic.


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