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How One Family Brand Reinvented Itself for the Future with Mark Moffatt
Season 2 Episode 8
In this episode of Building Unbreakable Brands, host Meghan Lynch sits down with Mark Moffatt, third-generation president of Moffatt Products, a 71-year-old design and manufacturing company rooted in family tradition and smart innovation. Mark shares how a simple under-hood lamp evolved into a versatile flex-arm solution used in medical and industrial settings. He offers a candid look at the pivotal decisions, cultural shifts, and generational transitions that have helped the company stay relevant, nimble, and deeply values-driven. Whether you're navigating leadership change or seeking ways to future-proof your business, this conversation offers timeless insight into building a legacy with purpose.
Key Topics Discussed
- Traces the company’s origin from a service station invention to a full-scale manufacturing business
- Explores the leap from task lighting to customizable flex-arm solutions for medical and industrial use
- Reveals how customer collaboration shaped product evolution and market expansion
- Details the company’s smooth generational transition and shift to shared decision-making
- Highlights the internal cultural shifts necessary for entering highly regulated markets
- Emphasizes the importance of values—respect, excellence, and family—in driving long-term business growth
Connect with Mark Moffatt on LinkedIn or visit moffattproducts.com
Building Unbreakable Brands is hosted by Meghan Lynch
Produced by Six-Point Strategy
Published on 1 month, 3 weeks ago