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2025's biggest trends in programmatic advertising

2025's biggest trends in programmatic advertising

Episode 360 Published 1 year, 2 months ago
Description

The decline of the open internet, the rise of sell-side curation, and the next era of brand safety. WARC's Paul Stringer is joined by Joe Root, CEO/co-founder of Permutive to discuss the biggest trends shaping programmatic advertising in 2025.

For 40 years, WARC has been providing the marketing industry with rigorous, unbiased evidence and expert effectiveness guidance. The WARC Podcast publishes a new episode every Tuesday and Thursday.

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