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Stop Chasing YouTube - Let It Chase You Ft Rebecca Jay


Season 6 Episode 34


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Medical student and content creator Rebecca J shares her journey from TikTok to YouTube, revealing how focusing less on metrics and more on creating meaningful content has allowed her to build a thriving 700K subscriber community.

• Shifting focus from numbers to content quality improves both creator mindset and long-term channel growth
• Building a content strategy based on feelings and meaning rather than just aesthetics creates deeper audience connections
• Repetitive lifestyle content can be a strength as it reflects the reality of building consistent habits
• Transitioning from TikTok to YouTube offered more storytelling opportunities through long-form content
• Content that makes viewers feel "like they can tackle the whole world" builds a loyal community
• Women creators should prioritize privacy and safety by limiting personal information in videos
• The creator-audience relationship becomes surreal when fans recognize you in public
• Using AI as a tool for monotonous tasks can enhance the creative process
• "The harder you chase YouTube, the faster it runs away" - success often comes when you stop obsessing
• Always ask: "Would I watch my own content?" to maintain quality standards



Published on 3 weeks ago






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