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How TikTok Pro is Changing Charity in Europe
Published 1 year, 2 months ago
Description
TikTok launched TikTok Pro in Germany, Portugal, and Spain, introducing the Sunshine Programme that enables users to support charities by earning virtual sunshine through in-app engagement. Users can allocate virtual sunshine to charities, prompting TikTok to make donations. TikTok Pro offers the same content as the standard app but removes live-streams, shopping features, and ads, focusing on charitable giving through digital interaction.
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