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Founder Spotlight: From Habit to Healtea: How One Question Sparked a National Brand
Description
#32 How do we replace a bad habit with a good one?
That single question drove Leila to create Healtea — a refreshing, functional tea brand she co-founded with Francesco.
What started as an idea during a car ride became a shelf-stable, better-for-you beverage stocked in 1,500 stores across Canada.
In this week's Founder Spotlight episode of Scaling Your Healthy Food Product, I sit down with Leila to unpack their journey — from bootstrapping beginnings to national growth.
💡 What we covered:
– Turning values into a brand mission
– Navigating early challenges in formulation
– Going shelf-stable without compromising quality
– Finding the right co-manufacturer
– Lessons learned while scaling fast
If you're building a food or beverage brand, this episode will spark fresh ideas and give you a look behind the scenes of scaling a health-focused product.
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