Episode Details

88% of potential donors ABANDON donation forms mid-click! If you are driving traffic to your donation page only to watch donors disappear, you may have a conversion problem. But don’t worry - I’ll help you close the “conversion gap” and reimagine the donor experience.

In this episode, I’ll walk you through 4 strategic donation page formats, when to use each, and how to analyze your Google Analytics data to diagnose mobile drop-offs, funnel performance, and campaign effectiveness. 

Whether you're sending paid traffic to a Giving Tuesday campaign or trying to capture a donor mid-blog post, these tips and tricks will help you match the format to the moment, reduce friction, and finally fix the page that's costing you the most.

Resources & Links

Check out iDonate’s blog, The 4 Types of Online Donation Experiences (and How to Use Them to Convert More Donors).

Bloomerang is the proud presenter of Missions to Movements. 

See how one team surpassed a $1M match and raised $2.25M for their mission with Penny, Bloomerang’s AI-powered fundraising strategist. Learn more at bloomerang.com.

The Monthly Giving Builder: Generate your comprehensive monthly giving plan and build your program step by step - with a guided companion working alongside you from start to finish. 

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