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Louise Upston: Tourism Minister on the tourism campaign targeting Australian visitors
More Aussies are hopping over the ditch following a tourism campaign.
Since the 'Everyone Must Go' campaign, almost eight thousand extra Australian visitors have come to New Zealand.
It's estimated those tourists spent about $22 million.
Tourism Minister Louise Upston told Mike Hosking there's plenty more room for growth.
She says about four million Australians are considering a trip, so we need to get in their face more.
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Published on 4 months, 3 weeks ago