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How To Build A Disruptive Brand: Mimi Evarts On Creative Strategy, Brand Evolution, & Crafting A Timeless Aesthetic


Episode 869


#869: Join Lauryn Bosstick as she sits down with Mimi Evarts – Director of Branding at The Skinny Confidential & the behind-the-scenes force who's been part of every chapter. From the early blog days to launching the product line, podcast, & everything in between – Mimi has played a major role in building the brand. In this episode, Lauryn & Mimi unpack the evolution of TSC, share how to balance trends with timeless design, open up about crafting a strategic aesthetic, the reality of building a brand, how to run a photoshoot like a pro, & why adaptability is key in business. Plus, they get real about what it's really like working together as sisters!

To Watch the Show click HERE

For Detailed Show Notes visit TSCPODCAST.COM

To connect with Mimi Evarts click HERE

To connect with Lauryn Bosstick click HERE

To connect with The Skinny Confidential click HERE

Read More on The Skinny Confidential HERE

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This episode is sponsored by The Skinny Confidential

Your daily routine done better – with The Skinny Con


Published on 5 months ago






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