Episode Details

E745: I tackle a question straight from Reddit: "Is it okay to use your main keyword in every headline of a blog post?"

Sounds simple, but the real answer says a lot about how SEO works today - especially in a world of constant Google updates and AI Overviews stealing clicks.

In this episode:
- The truth about keyword placement in blog posts
- What Google's algorithm actually looks for (and punishes)
- Why most blog SEO is still stuck in the past
- How to structure your posts to keep both readers and rankings happy
- A better path forward if you actually want results from content

If you're writing blog posts "for SEO," you might be making this exact mistake - and it could be holding you back.

⭐️ The Reddit Question: https://www.reddit.com/r/SEO/comments/1kd9wun/is_it_ok_to_use_my_main_keyword_in_every_headline/

💎 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/

00:00 Introduction to Blog SEO
01:14 The Keyword Dilemma
04:49 Effective Headline Strategies
06:51 Engagement and Readability
10:33 Effective Keyword Placement
11:53 Making Keywords Sound Natural
15:16 Bottom of Funnel SEO

The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/

#searchengineoptimization #seotips #blogseo #digitalmarketing