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Lights, Camera, Zero Waste: Building a Sustainable Film Studio
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What if a film studio could be more than just lights, cameras, and actiona nd become a force for real environmental change? In this episode, we sit down with Beverley Dondale, founder and CEO of Alpha Select Production Services, who’s on a mission to reshape the future of film from the ground up. Beverley shares how she’s building the first zero-waste, net-zero film studio on Vancouver Island in collaboration with the Malahat Nation, rooted in circular economy principles and deep community impact. From rethinking how sets are built to creating sustainable infrastructure that lasts, Beverley’s story is one of innovation, passion, and bold leadership. If you’ve ever wondered what a greener future for the film industry looks like, then this is it.
I’ve been an entrepreneur and was one of the first in Ottawa to use biodegradable cleaning products and recycling at the age of 17. Moved to Victoria in 1996. Had a vacation Rental company and houses many of the film crew, talent and producers. Started in locations, worked in Production office, accounting and art department. I did clearances and product placement. I worked for the Victoria film commission organizing and updating their locations database, showed locations to producers. Met some LA producers’ - I later partnered with them and that is where I decided I needed to start a film studio. 2011. I saw the waste that film generated and bought a complete location kit, wardrobe kit and a complete office with phone system to divert them from the landfill - from that moment zero waste and no single plastic was born.
We talk to visionaries and game-changers who are doing things differently; using their businesses to do more good in the world. Join us as we dive into the stories and strategies of companies driven by purpose, not just profit. Each episode uncovers unique strategies, challenges, and the deeply satisfying rewards of using business as a platform for change. We offer listeners practical insights on building businesses that are not only successful but also socially and environmentally conscious. You really can make both profit and a positive impact—come join us to find out how others are doing just that.
Leena Manro is an award-winning writer, director, and co-founder of All Purpose, an award winning B Corp-certified creative agency based in Vancouver. As VP of Strategy and Storytelling, she leads an in-house team that creates powerful, purpose-driven media for corporate clients. With over a decade of experience, Leena has directed hundreds of narrative projects across diverse genres, earning awards for their cinematic quality and storytelling depth.
Leena is driven by a passion to make a meaningful difference in her community, environment and the planet. She’s drawn to collaborating with people and initiatives that strive to make the world a better place.
All Purpose is proud to be B Corp certified. B Corps are companies verified to meet high standards of social and environmental performance, transparency, and accountability. The B Corp Movement transforms our economy to benefit all people, communities and the planet.
Through this podcast, one of our aims is to showcase the impactful work of fellow B Corps, to inspire others to embrace purpose-driven practices that make a difference.
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