Season 1 Episode 320
Last week we mapped out what your farm’s VIP program could look like. This week, it’s time to bring it to life. How do you structure it? Communicate it? Track it? And… what if someone loses VIP status?
If you've ever wanted a loyal sub-group of "superfans" who promote your farm, buy regularly, and feel deeply connected to your brand—this episode gives you the blueprint to build that community on purpose.
What You'll Learn in This Episode:The 4 different ways to structure a VIP system (and how to choose the right one)
Simple methods to track VIP customer behavior without fancy software
Whether VIP status should be permanent—or something your customers have to maintain
How to coach your audience into becoming VIPs using strategic communication
Sneaky-smart ways to build FOMO and drive more purchases
Real-world examples of perks that delight and reward your best customers
💡 Plus: I’ve created a free worksheet to help you plan your own VIP tier. 👉 Download it now at www.mydigitalfarmer.com/vipworksheet
Tune in now and start building the foundation for a simple loyalty program that keeps your superfans coming back for more.
🎧 Missed Part 1?Go back to [Episode 319] if you haven’t listened to Part 1 yet! In that episode, we defined who your VIPs are and brainstormed high-value perks to offer them. Start there to build the foundation.
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Farm Marketing School Marketing doesn’t have to feel overwhelming, and you don't have to do it alone. Farm Marketing School is my step-by-step system for building a profitable farm marketing plan. Inside, you'll get access to bite-sized marketing projects like: ✅ Promotion calendar planning ✅ Google Business Profile optimization ✅ Writing email sequences ✅ Customer testimonials and funnel building ✅ Monthly live coaching calls for support
Each project includes a workshop and a simple plan so you can take action without the guesswork. Learn more and join at www.mydigitalfarmer.com/fms
Helpful Links Mentioned in This EpisodeUse my VIP Worksheet to think through some of the elements that lead to a dynamic VIP strategy in YOUR
Published on 1 month, 2 weeks ago
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