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From $10K to Premium Practice Brand — with George Bitar, MD

From $10K to Premium Practice Brand — with George Bitar, MD

Season 1 Episode 317 Published 1 year, 1 month ago
Description

📅 Schedule Your Practice Growth Strategy Review

⚙️ Restart your practice in 7 days

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Hello, and welcome to "Beauty and the Biz," where we'll discuss going from a $10K loan to building a premium practice brand..

Additionally, we'll discuss the general business and marketing side of plastic surgery.

As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." Furthermore, I'm also a consultant to plastic surgeons, helping them get more patients and more profits.

From $10K to Premium Practice Brand

Indeed, maybe you're building your practice with grit and duct tape. Fortunately, you're not alone.

Specifically, this week, on "Beauty and the Biz," I interviewed Dr. George Bitar.

Furthermore, he is a board-certified plastic surgeon who grew up in war-torn Lebanon. Remarkably, starting with only $10,000 and a single exam room, Dr. Bitar built one of Virginia's most respected plastic surgery brands.

To summarize, today, his premium practice includes:

  • First, a 6,500-square-foot surgery center with two operating rooms and in-house anesthesia

  • Second, a 3,500-square-foot medspa and wellness center

  • Third, more than 25 team members across two locations

Interestingly, during our conversation, we discussed the leadership and business choices that fueled his growth, including:

  • Primarily, why he turns away 25% of consultations to protect his brand

  • Additionally, how he builds loyalty by promoting from within

  • Moreover, why every hire must be unanimously approved by his leadership team

  • Finally, what tasks he delegates and what he keeps under his control

Ultimately, if you want to grow your practice without losing your values or peace of mind, this episode is a must-listen.

P.S. You don't need more leads — you need better conversions.

Importantly, our three-part Summer Accelerator will teach your team how to turn more calls and consults into booked surgeries. Specifically, no discounting or extra stress required.

[Grab the special offer before it disappears.]

Enjoy!

Catherine Maley, MBA

Practice Growth Resources:

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